The effect of product packaging on product sales is still very obvious. If the packaging is very low, I believe that no one will have the desire to buy, especially for high-end cosmetics, the importance need not be said any more, so how can we make it? What about successful high-end cosmetic designs?
Use fashionable transparent elements
Fashionable and transparent elements are commonly used elements in high-end cosmetic packaging design. Clear and transparent packaging will give people a clear feeling, will make consumers feel the good texture of cosmetics, and the effect of promotion is also better than those of cheap and thin ones. Plastic bottles are much better.
Good visual effect
Visual effects are highly valued in the high-end cosmetics industry. Products must rely on novel packaging designs to occupy the consumer market. Packaging bottles can be added with pleasing patterns, and different colors can be used to distinguish different functions of the same series of products. For example, for the same cosmetics, the purple bottle is suitable for oily skin, the white bottle is suitable for dry skin, and the beige is suitable for dry skin.
Novel appearance design
In the design of high-end cosmetics packaging, novel and fashionable packaging is as important as the internal quality of the cosmetics, and the details cannot be ignored, such as bottle caps and bottle bodies. Good details can sometimes play a finishing touch. For example, in order to reduce costs for a perfume brand, perfume bottle caps are inlaid with different plastics. With the effect of a dull yellow metal bottle cap, the bottle still feels very high-end, and the sales are good.
Use fashionable transparent elements
Fashionable and transparent elements are commonly used elements in high-end cosmetic packaging design. Clear and transparent packaging will give people a clear feeling, will make consumers feel the good texture of cosmetics, and the effect of promotion is also better than those of cheap and thin ones. Plastic bottles are much better.
Good visual effect
Visual effects are highly valued in the high-end cosmetics industry. Products must rely on novel packaging designs to occupy the consumer market. Packaging bottles can be added with pleasing patterns, and different colors can be used to distinguish different functions of the same series of products. For example, for the same cosmetics, the purple bottle is suitable for oily skin, the white bottle is suitable for dry skin, and the beige is suitable for dry skin.
Novel appearance design
In the design of high-end cosmetics packaging, novel and fashionable packaging is as important as the internal quality of the cosmetics, and the details cannot be ignored, such as bottle caps and bottle bodies. Good details can sometimes play a finishing touch. For example, in order to reduce costs for a perfume brand, perfume bottle caps are inlaid with different plastics. With the effect of a dull yellow metal bottle cap, the bottle still feels very high-end, and the sales are good.
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